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ButterFaye’s Founder & Evolution
Hi, my name is Cash Casia, and I am the founder and creator of ButterFaye. My background is a bit diverse and unconventional. I was an international fashion model and actress working in more than 15 different countries for nearly two decades.
After having children, I went back to school- my undergrad was in premedical sciences, and I went on to study alternative medicine. I have been practicing alternative and integrative medicine since 2016.
In 2020, I began making soaps from our goat’s milk on our private family farm while we were sheltering in place. At that time, I was also making herbal remedies for many of my clients, friends and family. They also became interested in the soaps and other products I was making which are all created with healing potential and general wellness in mind.
This was the birth of ButterFaye.
ButterFaye’s nomenclature was created by my young daughters in 2016 - who named our original garden for its indigenous butterflies and garden fairy inhabitants.
When the local farmer’s markets opened back up in 2021, I began to sell the new product line there. This is not what I had ever planned as a career- but I absolutely love what I am doing! Designing these products allows me to be creative while still also helping to improve the health of others. I feel that I am uniquely qualified to do exactly this. In my fashion career I was privy to the very best cosmetics and skin care products on the market. I have a career history that was dependent on knowing exactly what makes a skincare product superior to another. As a herbalist, human biochemistry buff, and alternative medicine practitioner I am also well versed in what a product needs to make it beneficial to one’s health and to promote wellness.
However, ButterFaye is more than an aesthetically beautiful, natural, and USDA organically sourced product line. It’s a culture – a lifestyle. We believe in green, sustainable living that supports our health, community and local farmers. ButterFaye stands for an organic, natural and uplifting lifestyle that promotes wellness - not only for our bodies, but in our communities by helping others, promoting local farmers, and bringing our community together. ButterFaye endeavors to bestow and promote wellness and beauty for our families, tribe, communities, habitat and environment - bringing self- care to a whole new level.
With love from my farm to your home-
Cash Casia, DIHom, CCH, RSHom (NA)